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I can’t believe it’s not milk: Vitasoy wins right to trade mark ‘Growing Milk’ slogan
Intellectual Property 2019-09-24 4:32 pm By Amelia Birnie

Dairy giant Fonterra has lost its bid to stop Vitasoy from registering its slogan ‘Growing Milk Since 1940’ as a trade mark, after unsuccessfully arguing that consumers would be misled by the lack of animal milk in Vitasoy’s soy and almond milk products.

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Judge crushes Monster Energy’s opposition to monster wheel trade marks
Intellectual Property 2019-06-21 10:05 pm By Cat Fredenburgh

A judge has allowed a company associated with leading tyre retailer Bob Jane T-Mart to register three trade marks for its brand of Monster alloy wheels, dismissing claims from US energy drink giant Monster Energy that allowing the registration would lead to confusion.

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