KFC loses challenge to Grill’d’s HFC trade mark

Intellectual Property 2023-12-07 10:22 pm By Sam Matthews | Melbourne

KFC has failed to block Grill’d’s HFC trade mark, with a judge finding the marks are not deceptively similar and that Grill’d did not act in bad faith despite parodying the fast food giant in advertising for its ‘Healthy Fried Chicken’ products.